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03 June 2014

Shop NHL screws up, then screws back customers


NEW YORK

So earlier this week, Shop @ NHL made a huge mistake, offering a $199 authentic jersey for $63 plus tax where applicable. See the image below.





Two days later, a fan got this e-mail back from the NHL, canceling the order.

Great job out of the NHL here.

I’m hearing they honored the first 1,000 purchased. Doesn’t matter to the others who got a $10 gift card.

The NHL should have honored every single order it got. But is this a surprise? Hardly.

The hat is tipped to Blueshirt Underground for these images and for the story.


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