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25 January 2013

Devils really not doing anything worthwhile in post-lockout marketing


So, during tonight's telecast, the Devils are touting full-season tickets for "just over $500." Did they happen to see the Florida Panthers are doing something similar — but for $168, which, unlike the Devils dead, includes parking for each game — and a jersey? I'm going to address this later on this weekend, but let's just say our team has not exactly scored with its "Get Back the Fans" gimmicks.

$500 for full-season tickets seems like a good deal — until you realize the Panthers are offering the same full-season tickets for $168. 


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